davidw
August 15th, 2006, 10:32 AM
NASHVILLE (Billboard) - In a deal that marks the first time a major automotive company has engaged in a national campaign with a Christian rock act, American Suzuki Motor Corp. will sponsor Kutless' Hearts of the Innocent tour this fall.
The deal is a joint effort between ASMC's automotive and motorcycle divisions that makes Suzuki the exclusive title sponsor for the BEC/Tooth and Nail/EMI rock band's upcoming tour.
Click here for more (http://today.reuters.com/news/articlenews.aspx?type=industryNews&storyID=2006-08-13T211753Z_01_N13243099_RTRIDST_0_INDUSTRY-SUZUKI-DC.XML)
The deal is a joint effort between ASMC's automotive and motorcycle divisions that makes Suzuki the exclusive title sponsor for the BEC/Tooth and Nail/EMI rock band's upcoming tour.
Click here for more (http://today.reuters.com/news/articlenews.aspx?type=industryNews&storyID=2006-08-13T211753Z_01_N13243099_RTRIDST_0_INDUSTRY-SUZUKI-DC.XML)